Are you the initiator in strategic planning? Is your company leading the industrial change? Or, are you just a follower who sometimes even cannot catch up with changes? This program will provide principals who decide, lead or implement business strategies with tailored thoughts and tools, so to realize their final goals.
How you will benefit
- Analyze environment, predict potential change in the market
- Discover opportunities to consolidate competitive edge and gain business growth
- Learn a variety of strategy options and develop your own strategy
- Acquire the tools and techniques to be applied in the planning process
What you will cover
The essence of strategy
- Strategy management model
- How paradigm functions and changes
Analyze competitive environment
- Factors and changes affecting environment
Analyze customer
- Market segmentation methods and criteria
Select value chain
- Value chain and value system analysis
Win competition
- Situational analysis – the core of a strategy
Formulate strategy
- Rethink ways to maintain competitive advantage
- Strategy Clock - customer’s perceived added value
Profit mode
- Explore ten profit models
"Direct and interesting program connected with actuality is easy to understand. By practice, strategic concepts are imprinted in my mind. "
"I can make and implement strategies, with consideration from the overall situation. I learn to study market rules from actuality and conclude experience."